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Check out Dr. Media's blog , a wry commentary on the ever-changing drama of the entertainment/ media/ marketing/ advertising/globalization adventure.

Coming soon-- Transmedia Storytelling

Media Research Associates provides the following services:

  • Business Development
  • Market Research and Evaluation
  • Marketing and Distribution
  • Meaning-based Analysis

Media Research Associates, Inc., founded by Dr. Sanford Rosenberg, offers state-of-the-art consulting, evaluation and research services, employing current insights from Media Psychology. Our methods of in-depth analysis provide the foundation for making decisions that are crucial to production, development, marketing, branding and investment. Our knowledge-based research system and expertise enables us to provide our clients a thorough assessment of any media project's ability to tell its story and emotionally engage an audience.

 

Check out MRA's Social Media Research services!!

The message is: "If you don't look inward, you will be left out."

-Jeremy Kagan, Filmmaker, director, educator at the Bioneers New-Tech Media Panel, Pioneer Conference, Marin County Fairgrounds, October 18, 2009



Here is a brief interview I did at the SES conference in San Francisco last year talking about the importance of social media, personalization or personal mythology and new forms of storytelling. The interview stars at 1:23. I hope to make it to this year's conference.

 
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